Case Study: How Martin Kempson’s Charity Pre-Programmes a Month of Screen Content with PosterBooking
DIGITAL SIGNAGE RESOURCES
This case study outlines how a small UK charity adopted PosterBooking to plan a full month of digital signage in advance, keep on-site messaging current without technical overhead, and stay within a tight nonprofit budget.
Overview
The charity needed a simple way to keep members informed about events, sessions, and appeals without returning to paper posters or last-minute manual updates.
They selected PosterBooking because installation and configuration were straightforward, the interface was easy to understand, and content looked professional on standard displays.
Over four months, the setup has run steadily and required minimal attention, which has encouraged more timely updates and a cleaner, more consistent presence in shared spaces.
The Challenge
Before the change, communications were fragmented and time-consuming to maintain. Volunteers had limited hours, so any tool that demanded on-site edits or complicated workflows risked being ignored when schedules became busy.
The team wanted a reliable system that could be planned ahead, would not require IT support, and - most importantly for a charity - would remain affordable while still feeling polished on large screens.
The Solution
PosterBooking met the brief by making installation and initial configuration quick, then allowing the team to schedule different playlists in advance so an entire month could be programmed at once.
The browser-based dashboard meant changes could be published remotely in seconds, while the playlist model kept seasonal messages, recurring sessions, and one-off events neatly organised.
Because everything runs through a clean interface, non-technical volunteers could contribute confidently after a short orientation, and the charity benefited from professional-looking screens without adopting costly, complex software.
Implementation
The rollout focused on predictable cadence and low effort. Displays were connected to the network, assigned to their locations, and loaded with a month’s worth of rotating content that mixed timely notices with evergreen messages.
Naming conventions and a basic weekly rhythm made it easy to adjust a single slot without reshuffling the entire lineup, so last-minute updates slotted in neatly. After a brief handover, one coordinator handled publishing from a browser, and others submitted updates for inclusion, keeping the routine light and sustainable.
Results and Impact
Across four months, the system has remained stable and easy to manage. The ability to schedule different playlists has allowed the charity to programme the month ahead, reducing last-minute scrambles and keeping information fresh for visitors. Because costs stayed low, the organisation could prioritise content quality rather than software spend, and members encountered consistent, timely messages whenever they entered the space.
Testimonial
“Been using PosterBooking for the last 4 months. It was so easy to install and configure. The ability to schedule different playlists means we can programme for the whole month ahead. As a charity the low cost has been just what we needed*.“*